Social Comparison. Social comparison is the basic human tendency to feel good or bad about ourselves based on how we compare to others. Social Comparison History and Background. View Social Comparison Research Papers on Academia.edu for free. The Social Comparison Theory was developed by social psychologist Leon Festinger who published his first journal on the theory in the Journal of Human Relations in 1954. Downward Social Comparison History and Background Leon Festinger’s theory of social comparison proposed that because people […] Researchers have identified two types of social comparison: upward social comparison, where we look at people we feel are better off than we are in an attempt to become inspired and more hopeful, and downward social comparisons, where we look at people who we feel are worse off than we are, in an effort to feel better about ourselves and our situation. More recent research suggests that media icons are not the only influential source of social comparison for adolescents. What Research Says on Social Comparison . After four decades of research, the topic of social comparison is more popular than ever. This article examines frequently used measures and procedures in social comparison research. Independent Self. Hypotheses of the Social Comparison Theory. Social comparison and prevention. Festinger argued that humans have a drive to evaluate their opinions and abilities. When comparing the most popular social networks it's best to review them by active account usage, not just the number of user accounts. Researchers have identified two types of social comparison: upward social comparison, where we look at people we feel are better off than we are in an attempt to become inspired and more hopeful, and downward social comparisons, where we look at people who we feel are worse off than we are, in an effort to feel better about ourselves and our … Individualism. Social comparison has grown substantially in the last 50 years, and there has been a great deal of empirical research on the impact of different types of comparisons. Research has exhibited that an individual possessing an enhanced view of one’s self-concept through social comparison tends to lead to extremely favorable outcomes. Social comparison has grown substantially in the last 50 years, and there has been a great deal of empirical research on the impact of different types of comparisons. Social Comparison Theory The theory that I had chosen to discuss and research about would happen to be the Social Comparison Theory. Research suggests that social comparison involves the proximity of a standard—such as the #1 ranking or other qualitative threshold. Treatments for eating disorders and body image dissatisfaction focus on challenging self-evaluations concerned with body shape and weight . Comparison of objects, events, and situations is integral to judgment; comparisons of the self with other people comprise one of the building blocks of human conduct and experience. Some themes relate to how often opportunities for comparison present themselves. During the past decade, social comparison processes have been the focus of considerable research and theorizing in social psychology. This unique multi-volume reference set offers readers an all-encompassing education in the ways of social science researchers. This volume, consisting of a series of original chapters by leading professionals in the field, presents the most advanced thinking and research on this topic. Early research in social psychology on level of aspiration and on reference groups contributed to Leon Festinger’s social comparison theory, which he proposed in 1954. According to the social comparison theory, we have the drive to assess our opinions and abilities. A summary of global social media users around the world. Downward Social Comparison Definition Social comparison involves thinking about one or more other people in relation to the self. Facebook is the ideal medium for this, he says, because it allows users to select particular people or elements to hone in on for comparison, while blocking out … Social comparison activity is one of the most important spheres of human functioning; it is necessary for appraising where one stands within his or her community and for establishing viable routes for connecting with others. Social networking sites (SNSs), such as Facebook, provide abundant social comparison opportunities. The current research is a step in this direction—we show that social comparison is linked to cultural practices that promote strong norms and punishment for deviance (tightness) and those that promote relational self-construal (collectivism).
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